Source: Il Sole 24 Ore

The Italian Ministry of Culture (MIC) has summoned major streaming platforms, including Netflix, to discuss the impact of artificial intelligence on artist contracts and intellectual property rights. The meeting is part of a broader regulatory effort to address concerns about AI-generated content and fair compensation for artists.

With AI increasingly being used to generate music, scripts, and digital performances, Italian authorities are questioning how streaming services plan to handle copyright and contractual agreements. The MIC is particularly focused on ensuring that artists are fairly compensated when AI tools are used to create or modify their work.

Industry experts argue that AI is blurring the lines of authorship and ownership, raising new legal and ethical challenges. While AI can enhance creativity and content production, it also risks undermining traditional contractual protections for artists.

The discussions with Netflix & Co. are expected to shape future policies on AI use in the entertainment industry. The MIC is considering new regulations to clarify AI’s role in artistic production and prevent potential exploitation of creators. The meeting highlights the increasing need for legal frameworks that balance innovation with protecting intellectual property rights in the digital age.